Julie Yu

Writer

Business Coach/China Certified Economic Specialist/HR Professional

Profile

Join date: Sep 20, 2025

About

Julie Yu - CEO of Gomax International, Founder, M.A.

Julie is a China Certified National Economic Specialist, Business Coach, Certified National Human Resources Professional, Registered Trademark Agent, and a member of the U.S. EAPA (Enrolled Agent Professional Association). As the founder and driving force behind our company, she brings a rare combination of qualifications, experience, and strategic vision that empowers both our team and our international clients.

As a China Certified National Economic Specialist, Julie has a deep understanding of macroeconomic trends, industrial policies, and regulatory dynamics that are essential for navigating the evolving business environment in China. Her ability to interpret economic data and government policies allows clients to make informed decisions and seize opportunities in both domestic and international markets.

With over two decades of experience—including roles within the New York City Council and Fortune 500 companies—Julie brings exceptional insights as a Business Coach. She has successfully guided businesses of all sizes across various industries, helping them overcome challenges, streamline operations, and achieve sustainable growth. Her coaching emphasizes strategic planning, cross-cultural communication, and innovation.

Julie is also a nationally certified Human Resources professional, with expertise in HR strategy, employment law, compliance, and organizational development. She works closely with clients to establish effective, legally compliant HR systems, particularly for companies managing international teams or expanding into the Chinese labor market.

Posts (2)

Sep 20, 2025 ∙ 5 min

General Taxpayer vs Small Scale Taxpayer Which Option is Best for Your Company in China

Starting a business in China is an exciting venture, but it comes with crucial decisions that can greatly impact your company’s future. One of the most vital choices you will make is determining whether to register as a General Taxpayer or a Small Scale Taxpayer. This decision can affect your finances, compliance obligations, and the efficiency of your operations. In this post, we’ll delve into the differences between these taxpayer categories, their pros and cons, and help you figure out...

Aug 29, 2025 ∙ 5 min

How to Successfully Obtain a China Work Visa

Entering China market as a foreign entrepreneur or company requires careful planning, especially when it comes to legal compliance. One of the most critical steps is obtaining the proper work visa. Navigating the visa process can be complex, but with the right information and preparation, you can secure your permission to work in China smoothly. In this guide, I will walk you through the essential steps and requirements to help you understand how to successfully obtain a work visa in China...